London Fashion Week

London Fashion Week

Eudon Choi at London Fashion Week SS14. (Picture: Rex)

High street designer collaborations with hot young talent are all the range right now. J W Anderson, Michael van der Ham and Mary Katrantzou are just a few of the most recent names pairing up with a high street brand. But arguably one of the most highly anticipated pairings comes from Eudon Choi for River Island.

He finally revealed the collection to a select group of press on the same day that he showed the spring 2014 collection for his main line and if the pressure was getting to him, it definitely didn’t show. The River Island partnership will help launch him into the mainstream and so, for many, his latest main line collection is an introduction and Choi definitely delivered.

The Korean born designer has always placed an emphasis on going back to basics and stripping back to the bare essentials and this season that feeling was still there. The bags were small, and were reminiscent of the styles we saw at Celine last season. It worked just as well on the clothes. Choi has the ability to make even the most basic and practical item look desirable. Shirtdresses, for example, while not particularly ground breaking, were perfectly proportioned, coming either oversized or with a modern asymmetric hemline and not much else. There were no borrowed from the boys here. While oversized, these were well and truly made for the girls.

Florals are another key ingredient for summer that Choi made feel fresh. Inspired by Asian exotic flowers, the botanical prints appeared on knee skimming dresses and angular tops, along with biker coats with flatteringly rounded shoulders. A few tops also featured sequins delicately fashioned into floral shapes that helped to add a feminine twist to the otherwise masculine pieces.

BFC chairwoman Natalie Massenet opened London Fashion Week emphasising the city’s power to yield fashion stars. Right now, Choi’s star couldn’t be shining brighter.

The best of London Fashion Week AW14 street style

The best of London Fashion Week AW14 street style

Christopher Kane wowed on the catwalk at London Fashion Week AW14 but who impressed off it? (Picture: Stuart C. Wilson/Getty Images)

Following the street style at fashion week is now almost as key as keeping up with the designer collections, with fashion trends informed as much as by what happening on the streets as it is by the labels at the top of the fashion chain.

New York set the tone with some serious coats, ripped jeans and statement hats. And London has largely followed suit, albeit with a few more umbrellas on show, a little more creativity and slightly less polish (not necessarily a bad thing). It was certainly a case of hats with flats (and some sensible black heeled pumps) as the rain failed to dampen spirits outside Somerset House on Friday and Saturday, before the sun came out on Sunday in time for Topshop (Sir Philip Green certainly has a lot of clout).

Here our favourite street style looks from London Fashion Week AW14.

Blogger Victoria Tornegren wears a powder blue Jigsaw coat, with Whistles heels and Chanel bag (Picture: Kirstin Sinclair/Getty Images)

Pink may have ruled the pavements this autumn, but we going to be feeling blue come autumn 2014 with cobalts, duck eggs and powder shades all over the catwalk for next season. The colour was also sported both in New York and London with the fashion set already fully aboard the blue bandwagon.

4. Blue is definitely the warmest colour

Tanya poses in her Stella McCartney jumpsuit, with a vintage cobalt blue overcoat and Hermes bag (Picture: Ben A. Pruchnie/Getty Images)

Or, go for a darker cobalt shade like this lady in her striking vintage coat, matched beautifully with her gorgeous Hermes bag.

Trainers are all well and good but they can compete with these Sophia Webster heels (Picture: Anthony Harvey/Getty Images)

If you really want to stand out at London Fashion Week, forget the flats (there, we said it). You need a pair of must have Sophia Webster heels. Eliza Doolittle was suitably well shod on the Mark Fast front row.